Skip to content
First grill
Four things to fix before launch day.
4
to fix
2
strengths

FlipWorth

Visit flipworth.app
Grill · 8 Sept
74
Cooked
Round 1 of 2
First viewport of FlipWorth as captured
What we read · 8 Sept, 16:08

“A polished interface that loses trust by leaving the FAQ answers empty.” 

Level 3 of 4 · Cooked

6 points to Well done
now 74
Raw 0–39UndercookedCooked 60Well done 80
4
locks on this page
2
strengths
Badges
  • ✓First grill
  • ✓Cooked — reached 60
  • Well done — reach 80
  • Before and after — finish round 2

What will go wrong on launch day

Fatal · they leave before they understandCostly · they understand and still leaveDrag · it works, and could work better
  1. FatalProof
    Potential problem
    “Questions like 'Where does FlipWorth get its prices?' are listed without answers.”

    A visitor looking for technical validation sees a list of unanswered questions and assumes the product is a half-finished template.

    Proposalyou decide
    AWrite and publish concise, factual answers for every question in the FAQ section.
  2. CostlyAudience
    Potential problem
    “Headline 'Snap it. Check it. Flip it.'”

    The page sells the tool before the user is reminded of the pain of buying an item that won't flip.

    Proposalyou decide
    AInsert a 'The Problem' section before 'How it works' that describes the risk of buying a dud.
  3. DragOffer
    Potential problem
    “Pricing section (Free, Pro, Power)”

    There is no incentive to sign up today, leading users to bookmark the page and forget it.

    Proposalyou decide
    AAdd a launch-specific incentive, such as '50% off Pro for the first 3 months'.
  4. DragClarity
    Potential problem
    “[Analyse an item free](/sign-up)”

    The user expects to upload a photo immediately but is instead hit with a registration wall.

    Proposalyou decide
    AChange the button label to 'Get started for free' or allow one analysis before requiring sign-up.

Don’t break these

The first viewport clearly communicates the category and the specific outcome for the buyer.
The 'evidence' section using real eBay listings provides high-trust, verifiable proof of the product's value.

The four axes

Every point comes from a test. Open a row, or read the rubric.

Clarity35% of the score
100
C1
Take a photo. See the likely resale value, comparable listings and potential profit before you buy.
pass
C2
potential profit before you buy
pass
C3
Headline 'Snap it. Check it. Flip it.' is free of jargon.
pass
C4
First viewport promises one thing: checking resale value before buying.
pass
C5
Button 'Analyse an item free' is prominent.
pass
5 passed · 0 partial · 0 failed → 100. Weighted at 35%, this contributes 35.0 of the overall 74.
Audience18% of the score
56
A1
Made for people who flip on eBay · Vinted · Depop · Facebook Marketplace
pass
A2
Uses terms like 'flip', 'resale value', and 'sourcing'.
pass
A3
Headline 'Snap it. Check it. Flip it.' presents the solution before the problem is stated.
fail
A4
Addresses the flipper, who is the one paying for the analysis.
pass
3 passed · 0 partial · 1 failed → 56. Weighted at 18%, this contributes 10.1 of the overall 74.
Offer29% of the score
64
O1
Pricing section with Free, Pro, and Power tiers is on the page.
pass
O2
Tiers are clearly separated by analysis volume (10, 100, Unlimited).
pass
O3
£5.99/mo for 100 analyses is aligned with side-hustle flipper budgets.
pass
O4
No launch price, limit, or cost of waiting mentioned in the pricing or copy.
fail
O5
No card required for the free tier.
pass
4 passed · 0 partial · 1 failed → 64. Weighted at 29%, this contributes 18.6 of the overall 74.
Proof18% of the score
56
P1
Screenshots of the analysis and eBay comparable listings.
pass
P2
FAQ questions like 'Where does FlipWorth get its prices?' have no answers provided.
fail
P3
Actual product interface shown in the 'Latest analysis' and 'evidence' sections.
pass
P4
No exaggerated claims of 'thousands of users' or 'guaranteed profit'.
pass
3 passed · 0 partial · 1 failed → 56. Weighted at 18%, this contributes 10.1 of the overall 74.
35.0 + 10.1 + 18.6 + 10.1 = 73.7 → 74.
Full page read.
Share

Grill your launch before your customers do.

Free. No card.