C2 · Outcome
One of the 18 tests every grill uses. Clarity is 35% of the score.
The test, as the critic reads it
Does the first viewport say what changes for the buyer, in a result they would recognise, rather than what the product does?
It is scored pass, partial or fail, and it can be marked as not applying. Every finding filed under it quotes the page. The whole checklist is on one page.
How real pages did
Of the 23 public launches judged on it, as of 1 Oct 2026: 18 passed, 3 partly passed, 2 failed. That is a small sample, from the record, not a survey.
Pages that missed it
- Flouiefailed · 59 Undercooked · 1 Oct 2026
“life clarity.”
a visitor does not recognize this as a concrete, achievable result and fails to see the value
- StackContextfailed · 41 Undercooked · 27 Sept 2026
“See what people see. Make the next move clearer.”
A stranger reads this slogan and leaves because they don't know what the product actually does.
- MyKaydpartly passed · 51 Undercooked · 26 Sept 2026
“Learn from every response”
'Learn' is a vague verb that does not describe a concrete business result for the buyer.
- PitchBuddypartly passed · 60 Cooked · 15 Sept 2026
“Get real feedback.”
This describes a feature of the app, not the transformation the buyer actually wants.
- Fenlopartly passed · 17 Raw · 8 Sept 2026
"Connect your tools and bring your team's knowledge into one place"
Pages that passed
- plume.koumastudio.compassed · 66 Cooked · 1 Oct 2026
"The resume that lands interviews."
- Nektarpassed · 68 Cooked · 1 Oct 2026
"Build exam-ready English in 10 minutes a day"
- Grow Your Audience on Xpassed · 63 Cooked · 1 Oct 2026
Grow your audience on X.