First grill
Four things to fix before launch day.
4
to fix
2
strengths
71
Cooked
Round 1 of 2
What we read · 6 Oct, 12:52
“The promise of recruiter rates is undermined by frequent 'TJM non précisé' labels, eroding immediate trust.”
Level 3 of 4 · Cooked
9 points to Well done
all open: 100
now 71
Raw 0–39UndercookedCooked 60Well done 80
4
locks on this page
+29
points in reach
100
could reach · Well done
Badges
- ✓First grill
- ✓Cooked — reached 60
- Well done — reach 80
- Before and after — finish round 2
What will go wrong on launch day
Fatal · they leave before they understandCostly · they understand and still leaveDrag · it works, and could work better
- Potential problem
“'avec le TJM du recruteur' vs 'TJM non précisé'”
A visitor sees a promise in the headline and an immediate contradiction in the data, destroying trust.
Proposalsyou decide which, if anyARemove 'avec le TJM du recruteur' from the headline until the data supports it.BFilter the default view to only show missions where the TJM is specified. - Potential problem
“No text before the search bar describing the problem”
The visitor doesn't know why this is better than LinkedIn or Malt and leaves.
Proposalyou decideAAdd a line about the frustration of hidden rates on other platforms. - Potential problem
“No time-bound offer or scarcity”
Users browse the list and leave without signing up for emails because there is no urgency.
Proposalyou decideAAdd a 'New today' badge to the mission count to reward daily visits. - Potential problem
“'Sélectionnées chaque jour'”
The copy describes the founder's effort rather than the value the freelancer receives.
Proposalyou decideAReplace with the outcome: 'Find your next mission with the rate upfront.'
Don’t break these
The use of 'TJM' speaks the exact language of the target French freelance audience.
The product is immediately usable and provides value without requiring a login.
The four axes
Every point comes from a test. Open a row, or read the rubric.
Clarity35% of the score4181
41
4 passed · 1 partial · 0 failed → 81. Weighted at 35%, this contributes 28.4 of the overall 71.
Audience18% of the score3156
31
3 passed · 0 partial · 1 failed → 56. Weighted at 18%, this contributes 10.1 of the overall 71.
Offer29% of the score4164
41
4 passed · 0 partial · 1 failed → 64. Weighted at 29%, this contributes 18.6 of the overall 71.
Proof18% of the score3177
31
3 passed · 1 partial · 0 failed → 77. Weighted at 18%, this contributes 13.9 of the overall 71.
28.4 + 10.1 + 18.6 + 13.9 = 70.8 → 71.
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