
“The page is highly polished but hides pricing at the bottom, risking bounce from price-sensitive users.”
Level 4 of 4 · Well done
- ✓First grill
- ✓Cooked — reached 60
- ✓Well done — reached 80
- Before and after — finish round 2
What will go wrong on launch day
- CostlyOfferPotential problem
“05 · Pricing”
A price-sensitive visitor must scroll through 10,000px of content to find the cost, contradicting the 'Transparent pricing' claim in the comparison table.
Proposalyou decideAAdd 'Plans from $9' text immediately below the first CTA button. - DragOfferPotential problem
“Pricing section”
There is no penalty for waiting; a visitor bookmarks the page and never returns because there is no immediate incentive to buy today.
Proposalyou decideAAdd a time-limited launch discount or a 'First 5 scans free' limit to drive immediate conversion. - DragClarityPotential problem
“Review my resume (free)”
The word 'Review' often implies a human service; a visitor may hesitate, wondering if they are signing up for a manual audit or an automated tool.
Proposalyou decideAReplace the CTA label with 'Scan my resume (free)'. - DragProofPotential problem
“Join 300k+ job seekers”
A round number like '300k+' without a source or verification feels like a generic marketing claim, eroding trust in the subsequent testimonials.
Proposalyou decideAReplace with a specific, non-rounded number, e.g., 'Used by 312,405 job seekers'.
Don’t break these
The four axes
Every point comes from a test. Open a row, or read the rubric.
Clarity35% of the score5100
Audience18% of the score4100
Offer29% of the score4164
Proof18% of the score4100
Grill your launch before your customers do.
Free. No card.