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First grill
Five things to fix before launch day.
5
to fix
2
strengths

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Grill · 20 Sept
57
Undercooked
Round 1 of 2
First viewport of Maker Map as captured
What we read · 20 Sept, 14:12

“The product is proven, but vague CTAs and missing pricing turn a tool into a passive directory.” 

Level 2 of 4 · Undercooked

3 points to Cooked
all open: 100
now 57
Raw 0–39UndercookedCooked 60Well done 80
5
locks on this page
+43
points in reach
100
could reach · Well done
Badges
  • ✓First grill
  • Cooked — reach 60
  • Well done — reach 80
  • Before and after — finish round 2

What will go wrong on launch day

Fatal · they leave before they understandCostly · they understand and still leaveDrag · it works, and could work better
  1. CostlyOffer · O1 failup to +6.4
    Potential problem
    “no pricing anywhere on the page”

    A visitor hesitates to click '+ Add yourself' fearing a hidden paywall or subscription.

    Proposalyou decide
    AAdd 'Free to join' next to the '+ Add yourself' button.
  2. CostlyClarity · C5 partialup to +6.7
    Potential problem
    “Find your match”

    A visitor doesn't know if this triggers a DM, a profile view, or an algorithm.

    Proposalyou decide
    AReplace with 'View Profile' or 'Message on X'.
  3. DragAudience · A3 failup to +7.9
    Potential problem
    “Find the makers you should meet.”

    The page offers a solution before the visitor acknowledges the pain of networking isolation.

    Proposalyou decide
    AAdd a sub-headline: 'Stop shouting into the X void; find the builders in your own city.'
  4. DragOffer · O4 failup to +6.4
    Potential problem
    “no reason to act now”

    Visitors bookmark the page to 'explore later' and never return.

    Proposalyou decide
    AAdd a live goal: 'Help us reach 5,000 makers this month.'
  5. DragOffer · O5 partialup to +2.3
    Potential problem
    “Log in”

    A visitor wonders if they need to create a new account or use an existing one.

    Proposalyou decide
    AReplace with 'Log in with X'.

Don’t break these

The first viewport immediately shows the product (map + list), proving the value instantly.
The use of real X handles and profile data provides immediate, verifiable proof.

The four axes

Every point comes from a test. Open a row, or read the rubric.

Clarity35% of the score
81
C1
Everyone who introduced themselves on X, on one map
pass
C2
Find the makers you should meet.
pass
C3
Headline is free of jargon and adjectives
pass
C4
One promise: find makers to meet
pass
C5
Find your match
partial
4 passed · 1 partial · 0 failed → 81. Weighted at 35%, this contributes 28.4 of the overall 57.
Audience18% of the score
56
A1
Everyone who introduced themselves on X
pass
A2
indie hacker, solo founder
pass
A3
No problem stated before the product
fail
A4
The maker is the user and the one adding themselves
pass
3 passed · 0 partial · 1 failed → 56. Weighted at 18%, this contributes 10.1 of the overall 57.
Offer29% of the score
3
O1
no pricing anywhere on the page
fail
O2
No pricing tiers exist
not applicable
O3
No pricing tiers exist
not applicable
O4
No reason to act now stated in copy
fail
O5
Log in
partial
0 passed · 1 partial · 2 failed · 2 not applicable, removed from the count → 3. Weighted at 29%, this contributes 0.9 of the overall 57.
Proof18% of the score
100
P1
3,995 makers · 119 countries
pass
P2
Specific numbers of makers and countries
pass
P3
Interactive map and maker list are visible
pass
P4
Proof is proportionate to a directory tool
pass
4 passed · 0 partial · 0 failed → 100. Weighted at 18%, this contributes 18.0 of the overall 57.
28.4 + 10.1 + 0.9 + 18.0 = 57.3 → 57.
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